Articles Tagged branding
1pIP: Claiming Trademark Rights to Colors
August 4, 2020
Trademarks and service marks identify and distinguish goods or services sold by one person or business from those of another. They are a primary component of marketing strategies and advertising campaigns to establish and strengthen their owner’s brands. In some […]
Read More1pIP: What to Know About Trademarks and Service Marks and How to Protect Yours
April 14, 2020
Trademarks and service marks identify and distinguish the goods or services of one person or business from those of another. They are a primary component of their owners’ marketing and advertising strategies in that they inform the public about who […]
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